ADIPEC 2025: WEG exec talks offshore electrification, digitalization and energy transition

WEG’s integration of AI, real-time monitoring and digital twins in offshore systems are enabling proactive maintenance and reducing downtime.
Nov. 11, 2025
4 min read

Key Highlights

  • Offshore operations face increasing reliability demands due to harsh environments and the need for safety, efficiency and decarbonization.
  • Digitalization, including AI and real-time sensors, enables proactive maintenance, reducing unplanned downtime and optimizing logistics.
  • Workforce training is evolving with blended e-learning and augmented reality, improving safety and operational readiness offshore.
  • The shift to offshore renewables is leveraging proven oil and gas technologies to develop wind, floating platforms and green hydrogen projects.

By Ariana Hurtado, Editor-in-Chief

 

At ADIPEC 2025, Offshore chatted with Raphael Torrano, managing director at WEG Middle East, to explore how the motor and drive manufacturer is helping offshore operators navigate the challenges of electrification, digitalization and decarbonization.

He discusses how advanced motors, drives and digital solutions are addressing offshore challenges like corrosion, vibration and thermal stress, emphasizing predictive maintenance and energy efficiency. He also highlights WEG’s integration of AI, real-time monitoring and digital twins to enhance offshore equipment reliability, reduce downtime and support the industry’s shift toward renewables and decarbonization efforts.


Offshore: From your perspective at WEG, what are some of the most pressing technical challenges currently facing offshore energy operations, and how is the industry responding?

Torrano: Offshore operations are facing tougher reliability demands as electrification, digitalization and decarbonization converge. Equipment must operate safely and efficiently in salt-laden, high-humidity environments where access for maintenance is limited. Corrosion, vibration and thermal stress remain constant challenges.

The industry is responding through more robust system design, using high-efficiency motors and drives with advanced coatings and marine-grade enclosures. At the same time, there’s a clear shift toward predictive maintenance, enabled by real-time monitoring and digital twins, which helps operators plan interventions instead of reacting to failures. Energy efficiency is now integral to every project brief, so technology choices increasingly balance safety, reliability and carbon footprint.

Offshore: How is WEG approaching the integration of digital technologies, such as AI, predictive maintenance or real-time monitoring, into offshore systems?

Torrano: Digitalization is transforming how operators manage equipment offshore. WEG’s Motor Fleet Management (MFM) system connects smart sensors to edge analytics, allowing continuous tracking of vibration, temperature and energy use.

The goal isn’t simply collecting data—it’s turning data into decisions. By combining AI-driven anomaly detection with established condition-monitoring techniques, we can forecast potential failures long before they interrupt production. These insights feed directly into maintenance schedules, helping customers extend asset life, reduce unplanned downtime and optimize spare-parts logistics. For offshore platforms, where access windows are short and costs are high, that predictive capability is invaluable.

Offshore: What trends are you observing in offshore workforce training and HSE practices, and how might these practices differ in regions across the globe?

Torrano: Training has become more immersive and data-driven. We now see operators requesting blended learning packages that mix e-learning modules with augmented-reality simulations of real equipment. That approach helps technicians rehearse complex procedures safely before working offshore.

HSE standards are converging globally, but local implementation still differs. Regions with mature offshore sectors emphasize human-factors engineering and behavioral safety, while emerging markets focus on building foundational competencies.

Motor and generator applications for the offshore industry

This video illustrates some of the large-scale WEG motors and generators for offshore oil platforms and support vessels. 

Source: WEG YouTube channel

Offshore: Looking ahead, what role do you see companies, including WEG, playing in the transition toward offshore renewables, and how might this reshape traditional oil and gas operations?

Torrano: The shift to offshore renewables is expanding the traditional boundaries of electrical engineering. Technologies perfected in oil and gas—high-efficiency motors, drives and power systems—are now being adapted for offshore wind, floating platforms and green hydrogen applications.

For WEG, this means supplying integrated electrification and control packages that manage hybrid power sources while maintaining the reliability expected offshore. As assets become cleaner and more electrified, collaboration between OEMs and operators will only deepen. We see our role as that of a strategic partner, supporting customers through the entire energy transition lifecycle.


WEG was an exhibitor at the ADIPEC Exhibition and Conference, which took place last week (Nov. 3-6) in Abu Dhabi, UAE.  
Offshore is a media partner of ADIPEC 2025.
Didn't make it to the show? Catch up on the latest news and exclusive interviews with Offshore's ADIPEC 2025 Special Report.

About the Author

Ariana Hurtado

Editor-in-Chief

With more than a decade of copy editing, project management and journalism experience, Ariana Hurtado is a seasoned managing editor born and raised in the energy capital of the world—Houston, Texas. She currently serves as editor-in-chief of Offshore, overseeing the editorial team, its content and the brand's growth from a digital perspective. 

Utilizing her editorial expertise, she manages digital media for the Offshore team. She also helps create and oversee new special industry reports and revolutionizes existing supplements, while also contributing content to Offshore's magazine, newsletters and website as a copy editor and writer. 

Prior to her current role, she served as Offshore's editor and director of special reports from April 2022 to December 2024. Before joining Offshore, she served as senior managing editor of publications with Hart Energy. Prior to her nearly nine years with Hart, she worked on the copy desk as a news editor at the Houston Chronicle.

She graduated magna cum laude with a bachelor's degree in journalism from the University of Houston.

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